Here it goes. I've made a decision to change my life and my work. Now I have to see my dream through. I have been given 3 months personal leave of absence from my "real day job" and I am taking it for all it is. Although the clock doesn't start ticking for another 6 weeks, I am in planning and preparation mode, setting up my pilot plant experiment.
I am an engineer. I have been one for almost 15 years. I once was a writer, of poems of plays, of short prose, twenty years ago. I now want to make my life's work, writing fiction. This blog will be dedicated to documenting my successes, daily and weekly, and monthly, until I reach my new status.
One must re-invent themselves from time to time. Madonna and her music her styles over the years is a perfect example. In marketing terms, its called "life cycle management", and represents a planned shift in the brand to match trends in the market. New indications, new mediums, new outlets must be boldly tried. Madonna can afford to fail at this point, but most of us who are in the process of re-invention can not fail so much. A little failure of course is expected, setbacks happen all the time. The key is to stay positive, and motivated towards reading the market and giving it from yourself the best you can offer. The ideas have to come inside out, but once they come, it's past due time to figure out how to best market them. Market research and knowing thyself come hand in hand.
Thirty-five seems to be a magical age. It's about half way to retirement, and if you are a woman like me, the clock seems to be ticking faster. It's time to figure out my brand, what I am all about, and bring forth my uniqueness to market. For me, it has to be more than doing someone else's idea of a job, agency work, or lab work that I am not particularly fond. I have to really love this idea, and believe in it with all my heart, thus maintaining my commitment. Commitment also then to knowing my brand's life cycle. This will come in time.
Stay tuned here.
